Hello everyone, and welcome to another Singaporean article! In this feature article, I’ll be rounding up 10 places in Singapore where you can purchase the perfect strap to “zhng” your beloved timepiece without breaking the bank.
Without further ado, these are my personal affordable strap recommendations. Brands are listed in ascending order of price.
1) Nomad Watch Works
With a wide variety of straps to be had for as little as $3, there’s bound to be something for everyone at Nomad Watch Works.
My opinion: If you’re looking for bang-for-buck, look no further than Nomad Watch Straps. Though most of their straps are extremely affordable, the quality of their straps is actually pretty decent, and punch way above their weight for their price range. In my opinion, they offer the best leather straps one can find for under $40. They have a huge variety available as well, from silicone straps, to Horween leather straps, and even exotic straps made from python leather. They even do custom exotic leather straps (as seen in the photo above) at frankly unbeatable prices. I actually reviewed a bunch of their straps – for a more detailed opinion, do read the article here, here, here, and their latest custom exotic straps here. I also reviewed some of their watch storage options here.
Price: Starts at just $3 for a NATO strap. As Nomad Watch Works is an official affiliate of Wah So Shiok, simply quote “WAHSOSHIOK” upon checkout to enjoy 10% off all items store-wide!
Where to buy: Click here.
2) Straps House
If you don’t have much to spend, Straps House is perfect for those on a budget.
My opinion: Straps House probably offers some of the most affordable straps on the market. Their NATO straps start at $6 (before promo code)! Despite the low price, their straps are of decent quality, and regularly punches above their price points. For those looking for cheap NATO, Zulu, or Perlon straps, Straps House makes for a good option.
Price: Starts at just $8.90 for a NATO strap. As Straps House is an official affiliate of Wah So Shiok, simply quote “WAHSOSHIOK” upon checkout to enjoy 10% off all items store-wide!
Where to buy: Click here.
3) Wrisky
If you’re after affordable yet high-quality leather straps, then Wrisky is your best bet.
My opinion: If you’re looking for affordable leather straps, Wrisky offers a variety of high-quality leather straps for under $40. In particular, I recommend the Goat leather straps. For those on the hunt for exotic leather straps, Wrisky also has a curation of handcrafted exotic leather straps – you can get a handcrafted ostrich/crocodile strap for around $80, which to my knowledge is probably the most affordable locally. Lastly, Wrisky even stocks a selection of SKX parts! If you would like to know my detailed opinion on Wrisky’s straps, do read the written review here, and the video review here.
Price: Wrisky’s leather straps start from $18, while handcrafted exotic leather straps start from $80. As Wrisky is an official affiliate of Wah So Shiok, simply quote “WAHSOSHIOK” upon checkout to enjoy 10% off all items store-wide!
Where to buy: Click here.
4) Coup de Coeur
Looking for something more vibrant? With an array of vividly coloured straps, Coup de Coeur is the solution.
My opinion: Coup de Coeur is mainly a watch brand (I recently reviewed a watch of theirs here, and here), but they do sell a wide variety of affordable watch straps. My favourites would be their brightly coloured straps – colours such as Ocean Blue, Watermelon Red, Lavender Pink and more are available. If you’re looking to add some colour to your wrist, give the straps from Coup de Coeur a try!
Price: Coup de Coeur straps start at S$19. As Coup de Coeur is an official affiliate of Wah So Shiok, simply quote “WAHSOSHIOK” upon checkout to enjoy 10% off all items store-wide!
Where to buy: Click here.
5) Strapatelier
Another strap label that offers quality products at affordable pricing, Strapatelier has a thoughtful curation of strap offerings that will elevate any watch – including some of the most affordable handcrafted straps in the local market.
My opinion: Founded by watch enthusiast Kai in 2017, Strapatelier offers a wide range of affordable straps that offers terrific value for money. In particular, I find their wide varieties of leather straps to be great bang-for-buck. Most of their leather straps are vegetable-tanned, and patinas beautifully over time. In particular, the pueblo, epsom and horween leather straps are pretty good. They also offer curved-end rubber straps for Seiko SKX, Sumo, Samurai, and more. Furthermore, Strapatelier includes free spring bars, microsuede cloth and even a spring bar removal tool above a certain spending amount! As the icing on the cake, Strapatelier also sells some of the most affordable handcrafted straps in the local market. For those interested, I did a full review of their straps here, reviewed their handcrafted straps here, their value box/overstocked offerings here, their latest handcrafted offerings here, and their bespoke strap offerings here.
Price: Strapatelier’s straps start at a mere $24. As Strapatelier is an official affiliate of Wah So Shiok, simply quote “WAHSOSHIOK” upon checkout to enjoy 10% off all items store-wide!
Where to buy: Click here.
6) Luff Watch Straps
For those looking for “parachute” watch straps, Luff Watch Straps offers elastic watch straps at a very affordable price.
My opinion: I think where Luff excels is in their NATO straps, specifically their range of parachute straps. Parachute straps have been in vogue lately, with Erika’s Original straps being very popular. However, a strap from Erika’s Original is very pricey – their straps start from 50 euros, or ~S$76. That’s more than twice the price of the Elastico G2 from Luff, and frankly speaking, the Luff straps provides much better value for money. They also have a fantastic line of seatbelt NATO straps as well. In my honest opinion, Luff currently offers the best value proposition when it comes to parachute and seatbelt NATO straps. For a more detailed opinion, do read my review of their straps here.
Price: Luff’s seatbelt NATO straps start at S$27, whilst the aforementioned parachute NATO straps start at S$34. As Luff Watch Straps is an official affiliate of Wah So Shiok, simply quote “WAHSOSHIOK” upon checkout to enjoy 10% off all items store-wide!
Where to buy: Click here.
7) Cozy Handmade
As their name suggests, Cozy Handmade specialises in handmade leather straps. The most affordable option on the list, a handmade strap from them can be bought for as little as $42 SGD.
My opinion: I think it’s amazing for Cozy Handmade to offer handcrafted straps for as low as $42 SGD, especially given their usage of full-grain, vegetable-tanned leather from Tuscany, Italy. Given their price point, their straps hard to beat in terms of value. Interestingly, they stock an extensive range of straps for the Apple Watch as well. For more detailed opinions, do check out my review of them here, and here.
Price: Starts at S$42 for a one-piece strap. As Cozy Handmade is an official affiliate of Wah So Shiok, simply quote “WAHSOSHIOK” upon checkout to enjoy 10% off all items store-wide!
Where to buy: Click here.
8) RSM Watch Straps
RSM has built a steady following on social media, with over 5000 followers on Instagram to date. The brand even got a mention in GQ – perhaps the only local watch brand with that achievement.
My opinion: RSM Watch Straps makes some of the best NATO straps in the market and does so without breaking the bank. Their straps are slightly more expensive than conventional mass-market options, but still significantly more affordable than the NATO straps from Omega/Tudor. However, my favourite would probably be the VTG Mil Green 2 Piece strap (pictured above) as it’s unique, good-looking, and well-priced. For a more detailed opinion, do check out my review here. I also reviewed its latest creation – a novel reversible silk strap – here.
Price: Starts at US$45/~S$62. As RSM Watch Straps is an official affiliate of Wah So Shiok, simply quote “WAHSOSHIOK” upon checkout to enjoy 10% off all items store-wide!
Where to buy: Click here.
9) Yi Leather
Yi Leather has garnered a sizeable customer base these past few years by providing high-quality handcrafted straps at an affordable pricing.
My opinion: With Yi Leather, you’re mainly paying for the experience and expertise. There are places where you can get cheaper handcrafted straps with similar leather quality (for example, the aforementioned companies above), but I personally find the finishing of Yi Leather straps better. They also have a wide range of strap types/colours for you to choose from. Variety of materials is definitely one of Yi Leather’s strength – sharkskin, beaver tail, and even coconut straps are available! For a more detailed opinion, do read my review of Yi Leather straps here.
Price: Starts at $98 SGD for non-exotic straps. As Yi Leather is an official affiliate of Wah So Shiok, simply quote “WAHSOSHIOK” upon checkout to enjoy 10% off all items store-wide!
Where to buy: Click here.
10) Obbi Good Label
Last but not least is Obbi Good Label, which offers a variety of rugged straps for robust watches.
My opinion: Obbi Good Label makes some of the most intriguing straps that I’ve reviewed. I really liked the abovepictured OGL WTC Fab Military Webbing strap, which is actually reconstructed from original Army webbing used on SAF military helmets and equipment. Personally, I find this concept undeniably cool – you’re literally wearing a piece of military history (or for older readers, perhaps nostalgia) on your wrist. I think it’s the perfect complement to any military-styled watch. OGL also offers handcrafted leather straps, as well as Marine Nationale straps. For more, I reviewed its straps here, and here.
Price: Starts at US$25/S$35 for a NATO strap. As Obbi Good Label is an official affiliate of Wah So Shiok, simply quote “WAHSOSHIOK” upon checkout to enjoy 10% off all items store-wide!
Where to buy: Click here.
Other listicles
If you found this tailoring listicle helpful, do check out some of my other listicles below:
- 9 Affordable Tailors in Singapore (Complete Guide!)
- 6 Affordable Briefcases in Singapore
- 6 Perfume Brands in Singapore to check out
- 6 Affordable Wallets in Singapore
- 10 Underrated Singaporean Watch Brands that won’t break the bank
- 4 Affordable Dress shoes in Singapore
- 11 Affordable Hotels for Staycations in Singapore
Conclusion
That rounds up this list of local strap brands! Instead of paying a premium for an off-the-rack brand such as Hirsch, why not consider supporting the aforementioned Singaporean strap efforts instead? Whether you’re looking to up the ante on your luxury watch, or simply trying to change the look of your microbrand watch, toying with strap choices is a great way to do so. Straps shouldn’t be an afterthought – great straps help elevate the watches that they are paired with, giving them a platform to shine.
For those interested in getting a strap from any of the aforementioned brands, simply use the code “WAHSOSHIOK” for 8-15% off! I’m proud to call all of them partners of Wah So Shiok, and can’t wait to see them each growing from strength to strength.
P.S Do check out the new “Discounts!” page for exclusive discounts for Wah so Shiok readers! More brands will be added very soon – stay tuned!
P.P.S If you haven’t already, do follow my social media channels on Facebook here, on Instagram here, and on Youtube here.
P.P.P.S Shiok is a common word Singaporeans use to express admiration or approval. As of 2016, you can find the definition of the word in the Oxford English Dictionary.
